Global Organic Rice Protein Market: Key Market Dynamics
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Global Organic Rice Protein Market: Regional Overview
The market in North America is expected to witness high demand for organic rice protein owing to the high consumer awareness regarding its health benefits. Large working population and poor eating habits promote product demand in the region. Additionally, rising prevalence of heart and weight-related diseases drive the market growth. For instance, the prevalence of obesity was 39.8% and affected about 93.3 million US adults in 2015-2016.
Asia-Pacific emerged as the fastest-growing region for this market, which is mostly driven by consumer preference towards organic products. Increasing health consciousness among the consumers coupled with various health benefits associated with the product is projected to fuel the market growth during the review period.
Global Organic Rice Protein Market: Key Players Overview
Axiom Foods, Inc. is one of the leading innovative source for rice and pea proteins in addition to other all-natural and plant-based ingredients. In March 2019, the company signed an agreement with Univar Solutions for the distribution of its plant-based products such as proteins (rice, pea, etc.); rice and oat dairy alternatives, rice sugar, and pea starch.
RiceBran Technologies is a specialty ingredient company serves the food, animal nutrition, and specialty ingredient products. In November 2018, the company acquired the assets and operations of Golden Ridge Rice Mills’ rice milling and rice bran stabilization facility in Wynne, Arkansas, US. The acquisition helped the company to strengthen its product portfolio by the supply of rice, brown rice, and brewers’ rice.
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