Mixed Reality Market  - Global Industry Analysis and Forecast 2020 to 2027

Global Mixed Reality Market: Key Highlights

  • According to the new market research report Mixed Reality Market by Component (Hardware, Software), by Device Type (Head Mounted Display, Head Up Display, Computer), by End Use Industry (Gaming and Entertainment, Education, Healthcare, Automotive, Manufacturing, and Others), by Region (Asia Pacific, Europe, Middle East & Africa, South America, North America) – Global Forecast (2020 to 2027)”, the global Mixed Reality market is estimated to reach USD 18.9 Billion by 2027 at a CAGR of around 49.8% during the review period.
  • Rising investment in the mixed reality, surging demand of the mixed reality driven devices from various sectors are few factors driving the demand for mixed reality market.
  • However, security and privacy issues remain a major challenging factor for the growth of the mixed reality market.

Mixed Reality Market

Global Mixed Reality Market: Key Market Dynamics

  • Growing investment in the field of augmented reality (AR), virtual reality (VR), Internet of Things (IoT) resulting in the expansion of the mixed reality.
  • Surging demand from the various sectors such as education, entertainment for the mixed reality driven devices also boosts the growth of the market
  • Image latency issues may restrain the growth of the market as the visual latency cannot be measured easily in the devices because of the presence of numerous components impacting human sensory system.
  • Integrating mixed reality with the health devices may become growth factor in the near future as the use of technology may help in better imaging, streamlining procedures more efficiently and giving patient related data instantly.
  • Security and privacy issues with the mixed realty integrated systems may hinder the growth of the market as there are various layers are involved in the system through with the data passes, loopholes can be entailed resulting in security threat.

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Global Mixed Reality Market: Regional Overview

  • North America

The mixed reality market in the North America region is projected to witness high demand due to rapid adoption of mixed reality. There are numerous companies in the region working in the domain of mixed reality as the population is tech savvy and may adapt with the technology easily. Recently, Holopundits, an Ohio based technology company which specializes in the mixed reality and virtual reality planned to deliver virtual fireworks celebration on July 4th amid the pandemic.

  • Asia-Pacific

Owing to the increasing youth population in the region resulting in the enormous demand for the latest technology driven devices, the growth of the mixed reality market is projected to observe notable demand in the region. Governing authorities are also pushing towards the adoption of latest technologies surging the demand of mixed reality in the region. In 2019, a Singapore agency used VR technology to promote Hilton International’s Asia Pacific flagship Conrad Maldives Rangali Island to the common people.

Global Mixed Reality Market: Key Players Overview

  • Intel Corporation:

Intel Corporation is US based multinational company engaged in the technology sector. The product portfolio includes processors, systems and devices, chipsets, wireless products, server products, power solutions, software and services. In July 2020, the company invested in Jio platforms through its investment arm Intel Capital, as Jio Platforms is making major investments in the technologies such as mixed reality, blockchain, and big data analytics among others. Intel Capital makes investment in those companies which deal in the unique technologies such as cloud computing, 5G, and artificial intelligence across the globe.


SAMSUNG is a South Korea based multinational company primarily functioning in the consumer electronics domain. The product portfolio of the company comprises of mobiles, television and audio systems, home appliances, camera and computing, semiconductors, and others. In 2019, the company filed patent for upgraded AR/VR headset which was approved in January 2020, the new headsets have four built in cameras and have wireless feature.

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Rep Id : SC 056

Published : 2020-07-14