Kombucha Market by Type (Yeast, Bacteria, Mold), by Flavour (Berries, Herbs & Spices, Citrus, Apple), by Distribution Channel (Convenience Store, Online Channel, Specialist Stores), by Region (North America, Asia Pacific, Europe, Middle East and Africa, South America) – Global Forecast (2020 to 2027)

KOMBUCHA MARKET: SUMMARY

The Global Kombucha Market is projected to reach a value of over USD 7.7 billion exhibiting a CAGR of around 18.61% by the end of 2027.

Kombucha is a traditional remedy prepared by fermenting the sweetened back tea with the yeasts and bacterial symbiotic culture.  It is sweet in nature, carbonated, acidic tea beverage. Kombucha consumed globally, but high demand from China, Germany, and Russia. Kombucha is associated with the several health benefits including reducedblood pressure, relieved arthritis, increased immune response, and cure cancer.

Kombucha Market

KOMBUCHA MARKET: DRIVERS & CHALLENGES

Market Driver:

  • Growing Demand for Natural and Healthy Nutritious Drinks

The changing lifestyle among consumers is having a positive impact on the beverage industry. With an increasing focus on health and wellness, consumers are willing to try new healthier alternatives to traditional drinks. In the last few years, the consumption of soda has declined dramatically. On the other hand, kombucha and functional beverages are gaining popularity. Kombucha is promoted as a drink that improves digestion and diabetes, strengthens the immune system, detoxifies, and reduces blood pressure. Thus, it is sold worldwide in retail food stores as well as on an online shopping website.

Consumers accepting that nutritional and performance drinks are an effective source of nutrients is a major factor that expected to boost the demand for kombucha during the forecast period.

Market Opportunities:

  • Introduction of New Flavours in Kombucha

Kombucha changes its taste during fermenting from pleasantly fruity sour flavor to the mild vinegar. It is popular by its original taste but nowadays is also available in added flavors includes citrus, herbs & spices, berries, coconut & mangoes, apple, flowers among others. The key players are investing continuously to invent the new exotic flavor catering to regional test and preference which is likely to be the new market opportunity for many of the manufacturers.    

Market Restraint:

  • Availability of Substitutes

Any fermented beverage that has carbonation but has not been pressurized with carbon dioxide manually is considered as the alcohol, and it is capable of intoxicating a child. Thus, the US government banned over the limit for classification as an alcoholic beverage to the children and pregnant women, or those with conditions or medications that interact poorly with alcohol. Thus, to make the kombucha safe to drink it has to push through the alcoholic phase, into a vinegar stage or treat it into an open container and need to stir to evaporate the alcohol.  There are several existing to kombucha namely, pickled herb drink, apple cider vinegar drink, freshly squeezed lemonade, infused waters, yogurt or milk kefir, added to fruit-flavored teas and others.

The availability of numerous substitutes may hinder the market growth during the forecast period.

KOMBUCHA MARKET: KEY SEGMENTS

  • Segmentation based on type: Yeast, Bacteria, Mold, and Sensor-based.
  • Segmentation based on flavour: Berries, Herbs & Spices, Citrus, Coconut & Mangoes, Apple, and Others.
  • Segmentation based on distribution channel: Convenience Store, Online Channel, Supermarket/Hypermarket, and Specialist Stores
  • Segmentation based on region covers: North America, Asia-Pacific, Europe, Middle East & Africa and South America with individual country-level analysis.

KOMBUCHA MARKET: REPORT SCOPE

The report on the kombucha market covers a deep dive analysis of historic, recent and current market trends. Furthermore, market share/ranking analysis of key players, market dynamics, competition landscape, country-wise analysis for each region covered and the entire supply chain dynamics are covered through the below segmentation.

Report Features

Specifics

Historical/Estimated/Forecasted Market Size Years

2018-2027

Base Year for Market Calculation

2020

Forecasted Period

2020-2027 (2020 estimated year, forecasted up to 2027)

Measured Units

Value (USD Million) Volume (Kiloliter)  

Segments Included

Type, Flavour, and Distribution Channel

Regional Coverage

North America, Asia-Pacific, Europe, Middle East & Africa, and South America

KEY COMPANIES COVERED

  • Humm Kombucha (Company Description, Company Overview, Product Synopsis, Key Developments, SWOT Analysis)
  • LIVE Soda, LLC
  • GT’S LIVING FOODS.
  • KeVita
  • RISE Kombucha
  • BREW DR. KOMBUCHA
  • Revive Kombucha
  • Hain Celestial  
  • Kosmic Kombucha
  • Remedy Drinks
  • Other Key Companies
    • Good Culture Kombucha Limited
    • KOMBUCHADOG
    • Wonder Drink

KOMBUCHA MARKET: REPORT SEGMENTATION

For the scope of the report, In-depth segmentation is offered by Forencis Research

Kombucha  Market, by Type

  • Yeast   
  • Bacteria           
  • Mold   
  • Others

Kombucha  Market, by Flavour                

  • Berries 
  • Herbs & Spices
  • Citrus  
  • Coconut & Mangoes   
  • Apple  
  • Others

Kombucha  Market, by Distribution Channel   

  • Convenience Store      
  • Online Channel
  • Supermarket/Hypermarket      
  • Specialist Stores

Kombucha  Market, by Region

  • North America
    • US
    • Canada
    • Mexico
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Rest of Europe
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Argentina
    • Rest of South America

KEY QUESTIONS ANSWERED BY THE REPORT

  • What are the emerging manufacturing technologies affecting the market worldwide and its growth?
  • What will be the impact of the developments in the market on the industry and the market players in the future?
  • What are the evolving variations of the market globally?
  • What are the evolving functions of the market globally?
  • What are the prominent aspects that will affect market growth globally during the study period?
  • Who are the key players operating in the market across the globe?
  • How are the key players leveraging in the present market scenario worldwide?

REPORT AUDIENCE

  • Kombucha  Market Providers
  • Kombucha  Market Solution and Services Suppliers, Distributors and Dealers
  • End-Users of Varied Segments of Kombucha  Market
  • Government Bodies and Intellectual Institutions
  • Associations and Industrial Organizations
  • Research & Consulting Service Providers
  • Research & Development Organizations
  • Investment Banks & Private Equity Firms

60+ MARKET TABLES AND 30+ FIGURES WILL BE INCLUDED IN THE KOMBUCHA  MARKET STUDY

  1. INTRODUCTION
    1. Research Objectives
    2. Market Definition
    3. Research Scope
    4. Regional Coverage
    5. Research Timeline
    6. Assumptions
    7. Limitations
  2. RESEARCH DESIGN & SCOPE
    1. Introduction
    2. Primary Research
      1. Key Industry Expert Insight
    3. Secondary Research
      1. Vital Data from Secondary Sources
    4. Market Size Estimation
    5. Data Validation & Triangulation
  3. EXECUTIVE SUMMARY
  4. MARKET DYNAMICS
    1. Introduction
    2. Drivers
      1. Growing Demand for Natural and Healthy Nutritious Drinks
    3. Restraint
      1. Availability of Substitutes
    4. Opportunities
      1. Introduction of New Flavours in Kombucha
  5. INDUSTRY TRENDS – PORTERS FIVE FORCES ANALYSIS
    1. Introduction
      1. Power of Buyers
      2. Power of Suppliers
      3. Intensity of Competition
      4. Challenges of Substitutes
      5. Challenges of New Entrants
    2. Macro-Economic Indicators
  6. GLOBAL KOMBUCHA MARKET BY TYPE, Market Size in USD Million and Kiloliter (2019-2027)
    1. Introduction
    2. Yeast   
    3. Bacteria           
    4. Mold   
    5. Others 
  7. GLOBAL KOMBUCHA MARKET BY Flavour, Market Size in USD Million and Kiloliter (2019-2027)
    1. Introduction
    2. Berries 
    3. Herbs & Spices
    4. Citrus  
    5. Coconut & Mangoes   
    6. Apple  
    7. Others
  8. GLOBAL KOMBUCHA MARKET BY DISTRIBUTION CHANNEL, Market Size in USD Million and Kiloliter (2019-2027)
    1. Introduction
    2. Convenience Store      
    3. Online Channel
    4. Supermarket/Hypermarket      
    5. Specialist Stores
  9. GLOBAL KOMBUCHA MARKET BY REGION, Market Size in USD Million and Kiloliter (2019-2027)
    1. North America
      1. US
      2. Canada
      3. Mexico
    2. Asia-Pacific
      1. China
      2. India
      3. Japan
      4. South Korea
      5. Rest of Asia-Pacific
    3. Europe
      1. Germany
      2. France
      3. Italy
      4. UK
      5. Russia
      6. Rest of Europe
    4. Middle East and Africa
      1. Saudi Arabia
      2. UAE
      3. Rest of Middle East and Africa
    5. South America
      1. Brazil
      2. Argentina
      3. Rest of South America
  10. COMPETITIVE LANDSCAPE
    1. Introduction
    2. Market Ranking/Share Analysis of Key Companies
    3. Company Benchmarking
  11. COMPANY PROFILES
    1. Humm Kombucha
      1. Company Overview
      2. Financial Overview
      3. Products/Solutions/Services Offered
      4. Key Developments
      5. SWOT Analysis
    2. LIVE Soda, LLC
    3. GT’S LIVING FOODS.
    4. KeVita
    5. RISE Kombucha
    6. BREW DR. KOMBUCHA
    7. Revive Kombucha
    8. Hain Celestial  
    9. Kosmic Kombucha
    10. Remedy Drinks
    11. Good Culture Kombucha Limited
    12. KOMBUCHADOG
    13. Wonder Drink
    14. Other Key Companies
  12. APPENDIX
    1. Key Industry Expert Insights
    2. Primary Discussion Guide
    3. Customization Options

Note1: Tentative table of contents, may get updated during the course of research.

Note2: Company financial information is subject to availability in public domain

60+ MARKET TABLES AND 30+ FIGURES WILL BE INCLUDED IN THE STUDY

Rep Id : FnB 003

Published : June, 2020


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